Tradwives: the women looking for a simpler past but grounded in the neoliberal present

Alena Petitt, a well-known author and lifestyle blogger, has become the British face of the “Tradwife” movement, closely associated with the hashtag #TradWife. The movement harks back to an earlier era, encouraging women to take pleasure in traditional domestic duties while promoting feminine submissiveness, domesticity, and wifehood.

Tradwives: the women looking for a simpler past but grounded in the neoliberal present File-20200207-27557-11lter3.jpg?ixlib=rb-1.1

Tradwives: the women looking for a simpler past but grounded in the neoliberal present File-20200207-27557-11lter3.jpg?ixlib=rb-1.1

In a BBC clip, Petitt explains that her role is to submit to, serve, and spoil her husband “like it’s 1959”.
Writing on her website, The Darling Academy, she adds that many women crave a “sense of belonging and home and quaintness,” and therefore choose to become homemakers where “husbands must always come first”.
Given its glorification of traditional femininity, the Tradwife movement is often framed in the media as a backlash against feminism. This can been seen in news stories featuring bitter disagreements between feminist critics and women who embrace a tradwife identity.

https://theconversation.com/tradwives-the-women-looking-for-a-simpler-past-but-grounded-in-the-neoliberal-present-130968

Tradwives: the women looking for a simpler past but grounded in the neoliberal present

Tradwives: the women looking for a simpler past but grounded in the neoliberal present

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