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 Why Are We So Afraid of Creativity?

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Why Are We So Afraid of Creativity? Vide
PostSubject: Why Are We So Afraid of Creativity?   Why Are We So Afraid of Creativity? Icon_minitimeWed Feb 29, 2012 5:51 am

Creativity: now there’s a word I thought I wouldn’t see under attack. Don’t we live in a society that thrives on the idea of innovation and creative thought? The age of the entrepreneur, of the man of ideas, of Steve Jobs and the think different motto? Well, yes and no. That is, indisputably yes on the surface. But no in a way that you might not expect: we may say we value creativity, we may glorify the most imaginative among us, but in our heart of hearts, imagination can scare us.

Why Are We So Afraid of Creativity? Innovation1024x666



As a general rule, we dislike uncertainty. It makes us uneasy. A certain world is a much friendlier place. And so, we work hard to reduce whatever uncertainty we can, often by making habitual, practical choices, choices that protect the status quo. You know the saying, better the devil you know? That about sums it up.

Creativity, on the other hand, requires novelty. Imagination is all about new possibilities, eventualities that don’t exit, counterfactuals, a recombination of elements in new ways. In other words, it is about the untested. And the untested is uncertain. It is frightening—even if we aren’t aware of just how much it frightens us personally. It is also potentially embarrassing (after all, there’s never a guarantee of success).

Consider a common paradox: organizations, institutions, and individual decision makers often reject creative ideas even as they state openly that creativity is, to them, an important and sometimes even central goal. Or another one: teachers have repeatedly been found to dislike students who show curiosity and creative thought, even though creativity is held as an important goal of education.

As Matthew Pearl reminds us in his new historical thriller, The Technologists (out this week), this general distrust of innovation is nothing new. The story, set in the Boston of 1868, follows students from M.I.T.’s first graduating class as they try to unravel a series of disasters that threaten the city (compasses going berserk in Boston Harbor, glass melting from the windows of the Financial District).

More: http://blogs.scientificamerican.com/literally-psyched/2012/02/26/why-are-we-so-afraid-of-creativity/
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