How 50 Cent Built His Empire

Subject: How 50 Cent Built His Empire Thu Sep 17, 2009 8:50 pm

Rapper made it to $150 million thanks to business tactics, not musical talent

Believe it or not, it might do you good to take some business advice from shot-nine-times rapper 50 Cent. After all, it was business savvy more than rap music that helped build his $150 million empire. Business Insider takes a look at how he did it:

* His endorsement with Vitamin Water is his best known and most lucrative source of revenue; when Coca-Cola bought the parent company in 2007, he netted $100 million

* Before 50 split with Mark Ecko last year, he pocketed royalties from his G-Unit clothing line to the tune of $6 million in 2006; he's snagged another $20 million for endorsing Reebok.
* His first book, a ghostwritten memoir, had $1.9 million in sales—and he just released a new one, The 50th Law. He also stars in a video game, which—despite horrible reviews—sold more than 2.5 million copies and spawned a follow-up.
* 50 Cent launched an acting career in 2005 that hasn't amounted to much; he's since started a film-production company that is set to develop eight movies, including The Dance with Nicolas Cage and 13 with Mickey Rourke.
* He also has a financial portfolio including stocks, bonds, investment pools,and real estate—but he lost millions in the economic downturn and is struggling to offload Mike Tyson’s old mansion.
* 50’s next move may be to invest in precious metals and launch his own line of platinum, and he is also considering a line of dietary supplements and moisturizers.

http://www.businessinsider.com/50-cent-empire-banking-on-your-popularity-2009-9

How 50 Cent Built His Empire

How 50 Cent Built His Empire

Anarcho-Capitalist Categorical Imperatives

AnCaps' Laissez-faire Free Trade Zone