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 Idiots: consumer boycott threat causes Starbucks to alter tax strategy

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RR Phantom

RR Phantom

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PostSubject: Idiots: consumer boycott threat causes Starbucks to alter tax strategy   Idiots: consumer boycott threat causes Starbucks to alter tax strategy Icon_minitimeWed Apr 16, 2014 8:17 pm

Starbucks will move its tax base from the Netherlands to London in an attempt to banish its ‘immoral’ image.

Idiots: consumer boycott threat causes Starbucks to alter tax strategy Article-2606274-029E387200000514-522_634x404

The coffee chain is changing controversial methods it uses to push money into overseas tax havens. The surprise announcement puts pressure on Google and Amazon, which have been criticised for similar tax avoidance.

Starbucks faced a boycott in 2012 after it emerged the company had paid corporation tax only once since arriving in the UK in 1998.
Despite sales of £3billion, the group posted losses because of hefty ‘royalty payments’ to its Netherlands office for using the brand. The set-up was branded ‘immoral’ by MPs and the company offered to pay HMRC £20million.

Starbucks said yesterday the rights for its brand would shift to London by the end of the year, increasing its profits in Britain and boosting its payments to the Treasury.

Read more: http://www.dailymail.co.uk/news/article-2606274/Starbucks-pay-tax-Britain-relocates-European-headquarters-London-following-customer-boycott.html#ixzz2z69DlOWd
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